11/12 sources · 86 verifiable references · · data older than 7 days
✓revenuenot disclosed · pricing behind sign-in
↳ sign in for 6 alternative scale signals
✓traffic mix505,784 visits/mo · direct 17.8% · referrals 1.6% · IN 76.6% · US 13.8%
↳ SimilarWeb withholds 80% (incl. organic/social) — infer from SEO data
✓first seen2023-10-17 · homegrown.co.in
↳ "You can find out more about Gully Labs…" · registered 2022-06-02 · 21 noise links dropped
✓tech stackShopify · Cloudflare · Google Analytics
↳ framework: Shopify
✓seo403 keywords / ~70122 traffic · IN 66323 · US 2793 · UK 794
↳ 6/8 markets covered · 15 keywords cited in AI Overviews
✓trendspeak 2026-01 · rising
↳ +68% vs early baseline · 2 spikes
✓communityno community discussion
↳ no organic word of mouth — with heavy backlinks this points to a paid-push start
✓teamgully labs @GullyLabs · 3,626 followers · on X since June 2022
↳ bio: We make sneakers. “003” and “004” out now Get your sneakers 👉 linktree.com/gullylabs
✓ai visibilityChatGPT 1 mentions · ~13 AI search volume
↳ AI answers cite: yoholife.in · ludic.life
✓ad spendGoogle 20 ads · 20 active
↳ first ad 2024-11-12 · Text 11 · Image 8 · Video 1 · Meta not yet covered
✗archiveWayback did not respond (known flaky source)
✓narrative2 sources, no clear events extracted
↳ excluded 2 articles that never mention this domain
timeline12 of 34
2022grey = locked events — unlock to read them2026
·2022-06-02domain registered
□2025-01-26An unusual guide to sneaker shopping - The Nod M
22 more milestones locked — including the first traffic spike and the peak.
Sign in to unlock · 10 creditsorigin
registered2022-06-02
then silent502 days before anyone mentioned it
first seen2023-10-17 · homegrown.co.in [376]
“You can find out more about Gully Labs here .”
backlinks
domains756 across 273 subnets · well spread
dofollow61% mostly passes authority
paid trail0 sponsored · 3 ugc
paid ads
search footprint
403 keywords · ~70,122 monthly organic traffic · DR 34
markets
IN*66,323208 kw · 70 in top-10 · +133 new
US2,793168 kw · 66 in top-10 · +107 new
UK79421 kw · 15 in top-10 · +7 new
top keywords
gully labs110,000~33,440#1KD 22
/navigational$0.03 cpc
gully labs shoes22,200~6,749#1KD 0
/transactional$0.05 cpc
indian brands for shoes12,100~3,678#1KD 0
/commercial$0.18 cpc
12 more · 12 ranking top-3 · 78,200 monthly volume
competitors
myntra.com151 sharedETV 60,336DR 81
amazon.in147 sharedETV 53,910DR 92
flipkart.com128 sharedETV 9,385DR 89
superkicks.in73 sharedETV 9,499DR 47
regalshoes.in71 sharedETV 14,821DR 26
backlink growth · 12 months
2025-082026-07
backlinksreferring domains(independently scaled)
curve shape only — unlock for actual numbers
DR = Domain Rating by Ahrefs
the verdict10 credits
You now have the facts. The verdict answers what they mean:
- · Which cold-start pattern this actually is
- · What assets they had before day one — and whether you have them
- · Can you copy this path, and which tactics transfer
- · Your first three moves — each one traced back to a dated event, not to their traffic today
sources you can check21 of 86
other (7)
“We make sneakers. “003” and “004” out now Get your sneakers 👉 linktree.com/gullylabs”
gullylabs.com/en-us/blogs/news/high-top-vs-low-top-sneakersoffline
“cited in 1 AI answer”
“cited in 1 AI answer”
“cited in 1 AI answer”
“cited in 1 AI answer”
mentions (14)
“You can find out more about Gully Labs here .”
“get those?” every time you wear them.Get them if you:Are all for supporting homegrown designersDrink water exclusively from a copper bottle (at least at home)Foster two cats alread”
“Gully Number 002 “Migration” - Turaco, ₹ 13,000”
“gullylabs.com”
“shop gully lab's gully number 002”
65 more sources are locked with the later timeline — unlocking the full timeline above reveals them too.
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